We are on a mission to enhance human health, redefining the nutrition landscape by introducing whole food, organ-based solutions - sourced from premium, 100% grass-fed Australian beef.
Health conscious shoppers are more wellness-savvy than ever. Consumers across the world are increasingly turning away from synthetic multivitamins and leaning into nutrient-dense, food-based alternatives.
Organ meats, once overlooked, are gaining well-deserved credibility thanks to their unmatched bioavailability and
ancestral credibility.
From gut health to energy and hormone support, shoppers are demanding real nutrition from real sources. Now, 28% of U.S. adults now incorporate organ meats/supplements into their diets, up from 12%. This is a trend we are seeing echoed globally!
High quality organ meats, coupled with maximum nutrient retention, start in the soil. Living soil rich in microbes grows mineral-rich grass, grass-fed cattle metabolise nutrients into bioavailable organ systems, freeze-drying preserves the integrity of the organs in a capsulated form , and ultimately absorbed by humans and pets - nature's design crystallised in its most nutrient-dense form.
Ask yourself a simple question: What's beneath your beef?
The soil on which Australian grass-fed cattle are raised is rich in nutrients and managed through regenerative agricultural practices.
For example, rotational grazing helps to:
- Maintain soil structure
- Enhance water retention
- Increase organic matter content
Healthy soil is critical for producing high-quality forage, which in turn supports the nutritional needs of the cattle. This symbiotic relationship between cattle and soil ensures that the animals receive optimal nutrition, leading to higher-quality meat and organ products.
Our Australian grass-fed beef organ products come from cattle raised on natural pastures, promoting better animal welfare and more sustainable farming practices than grain-fed operations.
Grass-fed farming reduces the need for antibiotics and growth hormones, contributing to an environmentally friendly meat production system. This sustainable approach helps preserve the ecosystem and ensures that the meat is free from harmful additives.
This is where we see ethics, sustainability and optimal health benefits intersect in a tangible way!
At Believe in Beef, we don't imitate nutrition - we source it from nature's original design. Australian grass-fed and grass-finished cattle are known for their superior nutritional profile.
The full-spectrum argument for organ meats:
Each organ targets different systems. Together? They deliver a constellation of nourishment that synthetic blends can’t simulate. In a capsule, you get isolated ingredients. In an array of organ supplements, you get orchestration. For example, regenerative beef liver contains Vitamin A (retinol), D3, K2, and zinc - nutrients that amplify each other when co-delivered.
Ancestral eating emphasizes consuming nutrient-dense foods that were common in the diets of our ancestors.
Grass-fed meat and organs are rich in essential nutrients such as Omega-3 fatty acids, CLA, vitamins like A, D, E and K2; as well as minerals like zinc and iron. These work in synthesis to support overall health and well-being.
These nutrients are crucial for:
- Maintaining cardiovascular health
- Enhancing brain function
- Supporting metabolic processes
Modern diets often lack these critical nutrients, and incorporating grass-fed meat and organs can help bridge this gap, promoting a healthier lifestyle.
Freeze drying is a gentle process that preserves the nutritional content of food far better than other methods like canning or dehydrating. The process removes moisture without using high temperatures, which makes it a great option for long-term storage whilst retaining vitamins, minerals, and antioxidants.
Freeze-drying preserves the original flavour, colour, and texture of food better than other preservation methods. When rehydrated, freeze-dried foods closely resemble their fresh counterparts in taste and appearance. The process ensures that the food maintains its original quality, making it enjoyable to eat even after long periods of storage.
Consumer, from biohackers to pet parents, are trading synthetic multis for organ-based nutrition with 97% nutrient retention and tangible benefits like energy and mental clarity.
Soil health is the foundation of real nutrition, and our verified regenerative supply chain brings that story to every product, from pasture to shelf.
We’ve done the heavy lifting, from sourcing premium grass fed beef to certification, so you can launch a premium brand extension with ease.
Partnering with local freeze-drying processors, we deliver additive-free products with maximum nutrient retention. No fillers, heat, or binders.
We handle everything - formulation, sourcing, and compliance. This means you can launch faster, earn more, and sell a product story rooted in nutrient-dense organ blends.
Avoca Beach New South Wales 2251, Australia
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